A large area of coffee trees has been planted in Ruitong Village, Zhangmu Town, Fumian District, Yulin City, Guangxi Province of China. Since the first harvest in 2017, it is still the only coffee plantation in Yulin so far. Five years later, how is the development of coffee beans in Yulin? With questions, the reporter visited Yulin coffee bean grower Feng Shaoming and some coffee shop merchants in Yulin urban area.
A coffee plantation in Ruitong Village, Zhangmu Town, Fumian District, Yulin City.
Coffee beans after rough processing sold to other provinces
The 65-year-old Feng Shaoming's face is covered with traces of years and hard work due to the constant exposure to the wind and the sun and the maintenance of the coffee garden. "This year's harvest is relatively small, and the output of green coffee beans is only about 4 tons." Feng Shaoming introduced the situation of coffee beans in 2021 to reporters. Because of the dry weather and less rain, the general situation is from the end of October to the end of November each year. The harvesting period is more than half a month ahead of schedule.
After each kilogram of coffee fruit is washed, naturally dried, shelled, sieved and other rough processing, 0.3-0.35 kg of green coffee beans can be obtained. This is what Feng Shaoming can do under the existing conditions. Way.
The coffee fruit grown by Feng Shaoming.
Roughly processed green coffee beans also need to undergo processes such as roasting, tasting tests, and grade identification before they can be sold as finished products, that is, commodity cooked coffee beans.
Due to the lack of roasting capacity and a complete coffee bean processing chain, the green coffee beans processed by Feng Shaoming can only be sold wholesale to coffee producers in Guangdong Province, and the local market sales are almost zero.
Although the coffee beans can be sold smoothly every year, Feng Shaoming is still empty in his heart. Due to the low planting rate, insufficient publicity, inability to produce cooked beans, gradual aging of tree species, and insufficient strength, he is not recognized by the home market and the masses. Thinking of this, the sixtieth old man couldn't help feeling sad.
Yulin coffee market development brings new opportunities
In recent years, Yulin's boutique, experiential, fast-selling and other types of coffee shops have been launched one after another. Wuwei Coffee, as its own brand coffee shop that has just opened for more than half a year, said why it dared to choose it in Yulin coffee shops. The Yulin coffee beans are the main coffee beans in the store, founder Chen Wei said: "When I first saw the report on Yulin coffee beans, I was just curious, but I never thought that I would actually use this coffee bean in the end." Feng Shaoming grows "Arabica" and "Cafe" The two varieties of coffee beans from "Tim" are relatively high-yield, high-quality, and market-recognized coffee bean varieties. The espresso machine found Feng Shaoming in Ruidong Village. When Feng Shaoming knew the intention of these two young people, he was surprised, and a small spark of hope ignited in his heart. Maybe the day he was looking forward to being recognized would come.
After the two parties conducted preliminary tasting, repeated communication, and adjusted the roasting depth again and again, Chen Wei decided to use Yulin coffee beans as the main beans."Yulin coffee beans are quite good as a commercial coffee bean."
Chen Wei believes that although Yulin coffee beans are indeed not high-quality varieties, after they have tried light, medium and dark roasting, they found that the medium-dark roasting method can still bring out the taste and aroma of Yulin coffee beans.
Regarding the mixed evaluation of Yulin coffee beans by customers, Chen Wei expressed that he respects everyone's preferences and tastes. The good thing is that with the rapid development of the Yulin coffee market and the popularization of coffee, more and more people like to drink it. The sales of coffee and Yulin coffee beans are also gradually rising. Although they are still far behind the sales of other coffee bean varieties, this also shows that the public is willing to try and accept the flavor of Yulin coffee beans.
The only coffee shop in Yulin that uses Yulin coffee beans to make coffee.
In this coffee shop, a recommendation board for Yulin coffee beans is placed on the cashier counter.
Improve the coffee bean industry chain and improve economic benefits
In the coffee industry, it is well known that the famous coffee bean cultivation and production areas are mostly in Central and South America, Asia, etc. The ideal planting environment is high altitude, organic fertile soil, high temperature, abundant rain, and low temperature difference. The 1+CAFE coffee shop, which specializes in specialty coffee, has been in business for many years. Kobe, the barista in the shop, said: "Because the positioning of each shop is different, in our opinion, high-quality coffee beans that can withstand the test of the market and consumers for many years are the best coffee beans. It is the best choice for our store." Although Guo Jingjing, the head of Oxygen Coffee, who develops boutique and special coffee, also agrees with Kobe's idea,
But after she learned that Feng Shaoming's reason for planting coffee beans was to break the stereotype that Yulin couldn't grow coffee beans, she admired his courage and action. Bean, is really helpless to support Yulin Coffee Bean.
If Yulin coffee beans can expand the planting area, improve the processing and production chain, realize an industrial chain integrating planting, processing and sales, guide and increase efforts, build a bridge for communication and transaction between merchants and growers, and achieve self-production and self-sufficiency. Expanding sales channels, over time, I believe more and more people will order a cup of Yulin bean coffee in coffee shops and taste it carefully.
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